Services: Website Design & Build, Advertising & Promotion
Industry: Aged Care
Communication that's always on target.
Right Hand Man has been working with this stock exchange listed retirement village operator for over three years. During this time we’ve created and produced the full spectrum of advertising and promotional materials from brand ads to billboards, radio ads to corporate brochures.
While the look and feel of the advertising has evolved over the years, the key message has stayed the same – that Metlifecare retirement villages offer the very best independent retirement living.
The success of the advertising has always been measured against its ability to drive leads by getting prospects to either visit a village Open Day or contact a sales executive to arrange an appointment to view a village. Over a sustained period of time (which also coincided with a decline in the housing market) we have generated a consistently high number of leads. And in a market that remains crowded, Right Hand Man has helped Metlifecare stand out from its competitors.
Here's What Metlifecare has to say about working with us:
“When it comes to promoting our business, we wanted a partner to deliver business results, be proactive in finding new ways of doing things, and be very easy to deal with. We found it all at Right Hand Man. They really are an extension of our team and we trust and enjoy working with them.”